Breaking News

Michelle Obama’s ‘Pass the Love’ campaign coming to Philly

Campaign distributions, expanding on the capacity of local nonprofits to help tackle food insecurity, began earlier this summer in cities like Atlanta and Cleveland.

The hope is that the meal kits — with recipes that are fun, fast, and easy to replicate — expose more families to affordable meal-making and lay the groundwork for better public health.

During the span of four weeks, PHA and Philabundance will distribute 240,000 healthy meals to Philadelphia families experiencing food insecurity.

Since the onset of the coronavirus pandemic, millions more Americans — impacted by illness and job loss — have turned to food banks and anti-hunger nonprofits.

Former first lady Michelle Obama is bringing Pass the Love w/ Waffles + Mochi, a campaign to fight food insecurity, to Philadelphia. (PHA)

Philadelphia has not been spared with regard to rising food insecurity, officials noted.“Last July, Philabundance had already seen demand increase by 50% to 60% in traditionally food-insecure areas, and was on track to give out an average of 2.25 million pounds of food a month compared to 1.25 million pounds a month prior to the pandemic,” PHA officials said in a press release.

Nearly one in five Philadelphians do not have enough healthy food to live a healthy lifestyle, Madeline Bell, president and CEO of the Children’s Hospital of Philadelphia, said in a statement. Of the families that come to CHOP’s emergency department, one-third report being food insecure.

Philabundance’s CEO Loree D. Jones said the campaign “could not come at a better time.”